Jay Geater
You have a brilliant business idea. But is there actually demand for it? Validating your assumptions is crucial before sinking time and money into a startup. Thatβs where market research comes in – systematically gathering data to make informed strategic decisions. Follow this 8-step playbook to conduct rigorous market research that fuels smart startup success:
Gaining a deep understanding of competitors is crucial for startups aiming to thrive in the market. But how exactly can you leverage competitor analysis to get an edge? Follow this strategic playbook to outsmart rivals through rigorous competitive intelligence. Why Analyze Competitors? Conducting competitor research provides numerous strategic benefits: In essence, analyzing competitors arms you
A startup is a new business venture that is just getting started. The goal of a startup is to create and launch a new product or service and grow quickly. Startups are usually small companies founded by one or a few entrepreneurs. Let’s break down the key parts of what makes a startup: New Business
Setting clear, measurable goals and milestones is essential for achieving success in a startup. Well-defined goals provide focus, motivation and a roadmap for accomplishing objectives. Matching goals with milestones further enables tracking progress and making timely course corrections when needed. Follow these best practices for setting effective goals and milestones to drive results. Use the
Launching a successful startup is no small feat. Beyond conceptualizing an innovative product or service, founders must strategically assess how to finance their venture’s growth. Two common approaches are bootstrapping, relying on internal resources to self-fund operations, or seeking outside capital from investors. Both models have advantages and downsides. This article will break down key